Press Room

Tree-planting partnerships continue to benefit our National Forests for generations to come.

Hastens Beds and the NFF to plant thousands of trees

Support your natural sleep and our natural resources!

hastens Press Release photo.jpg
Support your sleep and support our natural resources

The NFF’s tree-planting program continues to gain momentum as the tree-planting season starts to kick into gear. The NFF’s newest partner is Swedish mattress manufacturer Hästens Beds. Hästens’ “Support Your Sleep and Our Natural Resources” campaign will result in thousands of trees being planted in a National Forest that has suffered catastrophic wildfire. The trees will help to protect water supplies, enhance wildlife habitat, improve recreational opportunities, and sequester carbon.

“The National Forest Foundation takes pride in the opportunity to work with such an eco-conscious company as Hästens,” said Jennifer Schoonen, NFF vice president for development. “Their commitment will plant thousands of trees – trees that protect our water supplies, clean our air and beautify our great outdoors.”

The launch of the  “Support Your Sleep and Our Natural Resources” campaign coincides with Hästens “Natural” Cornerstone – a period dedicated to communicating the benefits of natural materials and what they do for your sleep and the environment.  Click on the link to learn about the benefits of natural materials:

Established in 1852, Hästens has been crafting luxurious all natural beds by hand in its factory in Köping, Sweden – all beds are environmentally friendly using Swedish slow-growing pine obtained only from sustainable forests, wool, cotton and horsehair, with no chemicals or toxic materials that are detrimental to people or the environment. Sleeping on an all-natural made bed makes for a better night’s sleep because the natural materials help regulate body temperature and absorb moisture while allowing a bed to breathe.  Each bed carries the Nordic Swan Ecolabel, indicating they are made with no chemicals or toxic materials detrimental to people or the environment. 

Hästens prides itself on making the world's most luxurious beds, designed to provide a sleeping experience like no other, bringing both physiological and physical benefits to you. Visit any Hästens Store to learn about the complete range of traditionally hand-crafted beds and accessories.  Hästens offers exclusive Personal and Private Sleep Consultations by a team thoroughly trained in Sweden who will be happy to advise you. Visit to locate a store or to make an appointment for a personal consultation.

This spring, rest easy on a Hastens Bed, knowing that you’re supporting your sleep and your National Forests.


NFF Specialists

Mary Mitsos

Vice President, Conservation Programs 
NFF conservation programs, community-based conservation

Greg Peters

Director of Communications
NFF conservation programs and events, community-based conservation

Wes Swaffar

Ecosystem Services Program Manager
Tree-planting & Carbon Capital Fund programs 

Vance Russell

Director, California Program 
NFF programs in CA 

Adam Liljeblad

Director of Conservation Awards
Grants and grant programs